Pursway Partnership With KBM Group Expands Audiences by Leveraging Social Connections for Digital Targeting
Allowing Marketers to Reach Close Friends of Their Target Audience
MediaMath-s Joe Zawadzki and Eoin Townsend to Address Audiences at the Direct Marketing Association-s DMA2013 Conference and Exhibition
Conference Attendees Are Invited to Participate in a Drawing for a Smart Television
Melissa Data Launches Listware(R) for Excel(R)
Simple Add-In Cleans and Enriches U.S. and International Contact Information; Ideal for Small Business Owners
AMA Webinar Presents How Sony Rewards Achieved 2-3X Increases in Direct Marketing Results
Pursway and Sony to Discuss the Power of Purchase Influence on Direct Marketing Programs and Improved Customer Experience
Marketers Monetize Customer and Prospect Real-World Relationships
Pursway Helps Marketers Increase ROI by Leveraging Consumers- Tendency to Buy What Their Friends Buy
Melissa Data Receives Accolades for Array of Data Quality Solutions
Named to DBTA 100: Companies That Matter the Most in Data as Well as SD Times 100, Melissa Data Demonstrates Continued Momentum
MEDIA ALERT: Melissa Data Unveils Three New Data Quality Solutions for Ecommerce at Internet Retailer Conference & Exhibition
Booth Demos Offer DQ Solutions to Help Improve Customer Data, Speed E-Commerce Checkout, and Prevent Fraud
DMi Partners CEO Serves as Panelist at Greater Philadelphia Chamber of Commerce-s State of the Region Event
Chamber Brings Together Leading Regional Entrepreneurs to Discuss Why It-s an Exciting Time to Do Business in Philadelphia
Harte-Hanks Makes Personalized, Highly Variable Content Available to Direct Mail With Acquisition of High-Speed Digital Print Technology
Leverages Advanced Digital Print Capabilities to Deliver Variable Content Quickly and Economically; Highly Targeted, One-to-One Communications Dramatically Increase Direct Mail Response Rate and ROI in a Multi-Channel Marketing Environment
CDS Global Announces Prospect Insights, Data-Driven Consumer Acquisition and Predictive Modeling Solution
DES MOINES, IA — (Marketwire) — 03/06/13 — CDS Global, a leader in end-to-end business process outsourcing, today announced the launch of its consumer data acquisition solution, Prospect Insights. This prospect database and consulting solution harnesses basic demographic information, lifestyle and interest attributes, email addresses, and response propensity metrics from more than 220 million U.S. consumers to provide acquisition lists, customer profiling and predictive modeling and scoring