Publishers Are Increasing Revenue with New IAS Viewability, Brand Safety, and IVT Optimization Solution
Bonnier, Business Insider, PopSugar, Purch and Refinery29 First to Adopt Technology
Bringing Greater Transparency to Marketers, Integral Ad Science Expands Partnership with Facebook
Additional reporting available for ads on Facebook, Instagram, and Audience Network
Snap and Integral Ad Science Partner to Drive Greater Transparency and Media Quality Measurability of In-App Photos and Videos
NEW YORK, NY — (Marketwired) — 05/30/17 — Snap Inc. has selected Integral Ad Science (IAS), the analytics company that empowers the advertising industry to influence consumers, to review Snap brand safety protocols in effort to further reduce the risk of negative exposure for brands. IAS also joins the Snapchat Brand Safety Coalition, a group that will regularly convene to discuss Snap policies and approach, as well as industry best practices.Given today–s climate and heightened focus on br
Integral Ad Science Expands its Integration with The Trade Desk to Bring Brand Safety Data to Mobile In-App Video and Display
Additional features allow advertisers to bid on inventory that meets specific brand safety parameters on display, video, and mobile
Integral Ad Science widens brand safety solution for global reach
IAS enhances brand safety offering to support 40 languages, providing the most comprehensive coverage to protect brands online and maximize the success of digital advertising
IAS Announces Next-Gen Viewability Measurement Capability in Partnership with Fortune 500 Companies
NEW YORK, NY — (Marketwired) — 05/02/17 — (IAS), the technology and analytics company that empowers advertisers to influence consumers everywhere, is partnering with a select group of Fortune 500 companies to determine, measure and control how viewable exposure time and frequency have a role in turning consumer attention into action. IAS is launching a closed beta program on Consumer Exposure Optimization, which will enable advertisers to maximize media spend while effectively reaching and
Integral Ad Science Launches Open Source SDK to Drive Mobile Innovation for the Advertising Industry
Open Source Initiative To Bring Greater Transparency and Interoperability for Mobile Viewability Measurement
Integral Ad Science and AOL Expand Relationship, Announcing Full Integration of Anti-Fraud, Brand Safety, and Viewability Tools Across Video and Display
NEW YORK, NY — (Marketwired) — 10/13/16 — (IAS), the technology and data company that empowers the advertising industry to effectively influence consumers everywhere, today announced that AOL has integrated IAS video viewability pre-bid targeting into the ONE by AOL platform. Today–s announcement expands the two-year old relationship between the companies and underscores their commitment to ensuring that advertisers and publishers have the tools required to most effectively target their vi
Integral Ad Science Becomes First MRC-Accredited Viewability Measurer to Gain Accreditation for SIVT Detection for Desktop and Mobile Web Traffic
Company Granted MRC Accreditation for Mobile Web and In-App SDK Viewability Measurement, and Continuation of Accreditation for Desktop Display and Video Viewable Impression Measurement, and Blocking and Monitoring Brand Risk
Integral Ad Science Grows to Over $100 Million in Annual Revenue
More Than 4,000 Combined Publishers and Advertisers Have Joined Forces With IAS to Overcome Ad Fraud and Viewability Challenges