LONDON, UNITED KINGDOM — (Marketwired) — 11/27/13 — Mass Relevance, the US-based technology leader in enabling social experiences, today announced that the International Tennis Federation (ITF) has launched an online and in-venue social hub on the Mass Relevance platform for its premier team competition Davis Cup by BNP Paribas. Through Mass Relevance, the ITF offered fans following the 2013 Davis Cup Final in Belgrade on 15-17 November an engaging, interactive online destination that integr
Mass Relevance Extends Strategies and Best Practices From Leading Entertainment Brands Into Non-Profit Sector to Help Drive Buzz, Generate New Revenue Streams; Austin Film Society-s First Mass Relevance-Powered Social Experience Will Debut at THE SCHOOL OF ROCK 10th Anniversary Featuring Richard Linklater, Jack Black, Mike White and Miranda Cosgrove
AUSTIN, TX — (Marketwire) — 02/01/13 — Mass Relevance, the technology leader in social curation and integration, today announced that TaylorMade-adidas Golf has launched a Mosaic-styled social hub utilizing the Mass Relevance platform. Through Mass Relevance, TaylorMade offers consumers an engaging, interactive online destination that integrates real-time, brand-relevant social content from Twitter and Instagram.The social hub experience — which encourages participation and motivates visito
New Study Proves That People Want to Engage With a "Social Brand" and Illuminates How Brands Can Use Real-Time Customer Conversations to Build Social Experiences That Drive Interaction and Sales
Clients Can Now Integrate Real-Time Photos From Instagram, as Well as Twitter, Google+ and Facebook, Into Customized Brand Experiences That Drive Engagement and Sales
BTN CONNECT Drives TV Viewership, Fan Engagement and Social Buzz; Year-Round Digital Destination Allows Fans to Filter Their Experience by School and Content Source