McMillan Helps Craft Brand Refresh for Global Energy Management and Automation Giant Schneider Electric
SAN FRANCISCO, CA — (Marketwired) — 09/23/15 — On September 16, 2015, Schneider Electric, the global specialist in energy management and automation, began rolling out a significant brand refresh created in collaboration with its marketing partners including McMillan, a B2B creative agency.Schneider Electric, a company that has seen revenues more than double to US$30 billion over the past decade, turned to McMillan to address how this new statement of purpose could be articulated through an e
