IRVINE, CA — (Marketwired) — 11/09/17 — AerServ, the leading inventory and audience management technology for mobile publishers and advertisers, today announced its new partnership with Google for its Exchange Bidding solution. Mobile publishers using DoubleClick for Publishers (DFP) can now have instant access, through a single and seamless integration, to AerServ–s aerMarket, which contains thousands of premium brand advertising campaigns from leading ad agencies, DSPs, and ad networks.&q
IRVINE, CA — (Marketwired) — 10/10/17 — Mobile consumers engage more frequently with native ads — digital ad placements that reflect the look and style of a publisher–s site or app. AerServ, the leading inventory and audience management technology for mobile publishers and advertisers, today announced the launch of AerNative — a new native ad platform for in-app mobile video and banner ads.Publishers and app developers can use AerServ–s new mobile native platform to customize and serve m
IRVINE, CA — (Marketwired) — 07/18/17 — In-app advertising has become a more powerful consumer engagement channel for mobile advertisers and revenue stream for mobile publishers. , the leading inventory and audience management technology for mobile publishers and advertisers, today announced the ability for programmatic mobile video buyers and sellers to transact on a Cost Per Completed View (CPCV) basis."Mobile-first has always been core to our company–s DNA, and offering CPCV only fu
