Company Granted MRC Accreditation for Mobile Web and In-App SDK Viewability Measurement, and Continuation of Accreditation for Desktop Display and Video Viewable Impression Measurement, and Blocking and Monitoring Brand Risk
–Guaranteed Time Slot– for Viewable Content Metric Creates Robust Benchmark for Content Performance for Content Marketing, Native Advertising & More
iovation and Bazaarvoice Work Together to Root Out Fake Online Reviews
NEW YORK, NY — (Marketwired) — 11/25/13 — (), the leading global provider of actionable advertising intelligence for buyers and sellers of digital media, announced today that it has received Media Rating Council (MRC) accreditation for its viewability product, which includes real-time, impression-level fraud detection and prevention solutions. The MRC is a nonprofit industry association whose goal is to ensure measurement services are valid, reliable, and effective.MRC accreditation certifi
MRC Accredits VideoHub-s Methodology for Measuring if Video Ads Are Viewable on a Screen, and for Four Other Related Metrics
Speaking at Upcoming Merchant Risk Council 2013 European Spring Congress
To Present Findings at Upcoming Merchant Risk Council Annual E-Commerce Payments & Risk Conference