Springboard Retail Integrates With Ninja Metrics to Help Retailers Identify and Target Their Most Socially Influential Customers Right From Their POS System
The Platform Measures Viewers– Social Influence in a Dollar Amount to Find the Most Valuable Viewers and Predict Viewer Spending Habits
New Program Calculates Return on Investment for Advertising Based on the Social Value and Influenceability of the Source, Resulting in a More Accurate Ad Value
Through Its Advanced Predictive Analytics, the Katana(R) Analytics Engine Shows Proof That Influential Players, Known as Social Whales, Drive Sales