CDS Global Announces Prospect Insights, Data-Driven Consumer Acquisition and Predictive Modeling Solution

CDS Global Announces Prospect Insights, Data-Driven Consumer Acquisition and Predictive Modeling Solution

DES MOINES, IA — (Marketwire) — 03/06/13 — CDS Global, a leader in end-to-end business process outsourcing, today announced the launch of its consumer data acquisition solution, Prospect Insights. This prospect database and consulting solution harnesses basic demographic information, lifestyle and interest attributes, email addresses, and response propensity metrics from more than 220 million U.S. consumers to provide acquisition lists, customer profiling and predictive modeling and scoring

Online Marketing Summit Features ClickSquared Presentation: “Despite Social, Marketers- Love Affair With Email Is Going Strong”

Online Marketing Summit Features ClickSquared Presentation: “Despite Social, Marketers- Love Affair With Email Is Going Strong”

BOSTON, MA and SAN DIEGO, CA — (Marketwire) — 02/11/13 –Join ClickSquared-s SVP of Marketing, Dan Smith, as he shares insights from a survey of 400 marketers on the use of email marketing campaigns and where marketers are falling short on maximizing their effectiveness. Smith will offer tips on how to improve results by embracing strategies that heighten email relevancy and improve timing to increase customer engagement and improve conversions.This session will examine:Key questions marketers

JUMP New York Features ClickSquared Presentation on Campaign Management in the Cloud: World-Class Marketing That Every Marketer Can Afford

JUMP New York Features ClickSquared Presentation on Campaign Management in the Cloud: World-Class Marketing That Every Marketer Can Afford

BOSTON, MA and NEW YORK, NY — (Marketwire) — 01/28/13 –Join ClickSquared-s SVP of Marketing, Dan Smith, as he shares insights on the nature of cross-channel campaign management solutions, how they have been transformed by cloud computing and how savvy companies can achieve new levels of cross-channel marketing success and ROI with software-as-a-service (SaaS).
This session will examine:Current trends and attitudesAdoption levelsSaaS v. on-premise comparisonsThe business caseSuccess storiesWe