Appcast Launches Premium Publishers Solution to Help Employers Optimize Job Ad Performance
New Feature Enables Users to Spend Budget More Effectively, Posting Jobs on the Sources That Bring in the Best Candidates
Altitude Digital Shows Strong Adoption of Programmatic Video Platform With Growing Number of Platform Publishers and DSP Integrations
Company Signs 35 New Platform Publishers and 15 New DSPs Since Launching Their Self-Serve Programmatic Video Platform
Metamarkets Expands Its Leadership Team With Key Hires in Marketing and Product
Company Bolsters Management Team to Accelerate Growth, Drive Innovation and Raise Its Global Profile
Metamarkets Opens Larger New York City Office
SAN FRANCISCO, CA — (Marketwired) — 11/10/15 — , the leader in analytics for programmatic marketing, today announced that it has relocated its New York City office to a larger space just off of Park Avenue South, located at 32 E 31st Street on the 10th Floor.The move stems from Metamarkets– need to accommodate the growth in demand for its data analytics services. The company opened its New York City office in October 2013 to better serve the many programmatic marketplaces and media buyers i
Metamarkets CEO Mike Driscoll to Take the Stage at Programmatic I/O
Joined by Industry Experts Adam Heimlich of Horizon Media and Lee Boykoff of A&E, Expert Panel Will Discuss the Potential of Programmatic
Metamarkets Clients Analyzing 100 Billion Programmatic Events Daily, on Track to Surpass 12 Trillion in Q3
Volume Exceeds Daily New York Stock Exchange Trades by 100x
Metamarkets Co-Founder Mike Driscoll to Take the Stage at DataWeek 2015
SAN FRANCISCO, CA — (Marketwired) — 09/21/15 — , the leader in real-time analytics for programmatic advertising, today announced that CEO and Co-founder Mike Driscoll will be speaking at DataWeek 2015 Wednesday, Sept. 30, discussing how programmatic buying methods are reshaping the broader field of marketing.In this session, "How Brands Can Unshackle Data Scientists to Develop Real Insights," taking place on the DataWeek Main stage from 3-3:20 p.m. Sept. 30, Driscoll will explore t
MultiView Names Digital Media Veteran Yariv Drori Vice President of Programmatic Advertising Operations
DALLAS, TX — (Marketwired) — 08/13/15 — , the fearlessly creative provider of inspired marketing solutions in the B2B space, has named Vice President of Programmatic Advertising Operations. In this role, Yariv will be heading the end-to-end delivery of targeted campaigns for Multiview, including services across campaign management, media optimization, analytics and creative production.Drori brings over 14 years of operations and service management in the digital media and e-Commerce spaces
Legacy Reporting Practices Hinder Programmatic Buying, According to Metamarkets Study
Investigation Found 42 Percent of Buyers Receive Data From Ad Exchanges via Spreadsheets
Metamarkets CEO Mike Driscoll to Introduce “Native Programmatic?” Discussion at Advertising Technology: IAB Marketplace, Spotlight: Programmatic
Session to Feature PHD USA–s Craig Atkinson and MediaVest–s Oleg Korenefeld