Brands Still Need To Innovate To Capitalise On Facebook-s Engagement Growth, Says Punch

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Brands Still Need To Innovate To Capitalise On Facebook-s Engagement Growth, Says Punch

LONDON, UNITED KINGDOM — (Marketwire) — 11/01/12 — Facebook brand engagement has risen by 896% over the last year, but in order to capitalise on the opportunities the platform presents, brands must continue to be proactive in finding creative ways of sustaining dialogue within innovative campaigns, says integrated PR, SEO and Punch Communications.Many brands understand that adding social media channels to their wider online marketing strategies can contribute to establishing a positive onli

Brands Should Re-Evaluate Their Social Media Strategy to Take Advantage of the Facebook Timeline Switch, Says Punch Communications

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Brands Should Re-Evaluate Their Social Media Strategy to Take Advantage of the Facebook Timeline Switch, Says Punch Communications

LONDON, UNITED KINGDOM — (Marketwire) — 04/04/12 — Friday March 30th 2012 saw all Facebook pages automatically switch over to the new Timeline layout whether they were fully prepared or not. The switch places a greater emphasis on the visual impact of posts along with some addition of a number of features and functionality. For brands and businesses using Facebook there are a number of factors that now need to be taken into consideration to take full advantage of the changes, advises integra