A Smarter Way to Plant Trees — smartphone-Driven Campaign to Prevent Desertification
SEOUL, SOUTH KOREA — (Marketwired) — 08/19/13 — SE In 2011, TreePlanet launched a mobile game, a UNCCD (United Nations Convention to Combat Desertification) certified game which expands the horizon of planting trees through simple and intuitive smartphone use from anywhere on the globe.TreePlanet offers individuals an entertaining and engaging way to prevent desertification by providing the opportunity to plant trees that would have otherwise never been planted. The purpose of the game is to