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intrinSIM Offers Market Intelligence Services With Cambashi Market Observatories to Broaden Market Intelligence and Market Planning for Customers

BOSTON, MA and CAMBRIDGE, UNITED KINGDOM — (Marketwire) — 12/18/12 — Cambashi, a leading global industry analyst and market consulting firm, today announced that intrinSIM, the leading authority on embeddable technology for engineering applications, has increased both the scope and depth of its service offerings related to market intelligence and market planning by adopting the Cambashi Market Observatories.

The most comprehensive set of market data on the $16 billion worldwide technical software sector available, Cambashi-s Market Observatories provide four interrelated perspectives on the market:

The Cambashi Product Observatory provides detailed revenue data for 30 of the top providers of technical application software products in EMEA, the Americas and Asia/Pacific.

The Cambashi Country Observatory delivers spending estimates for technical application software for over 70 countries with forecasts to 2016.

The Cambashi Industry Observatory breaks down total technical application software spending into more than 100 industry sectors for 50 countries including 3 year forecasts.

The Cambashi Employment Observatory provides total employment data for 120 occupations in 100 industries for 50 countries.

intrinSIM is already well known for providing expert embeddable technologies and market planning services for its clients and the Cambashi Market Observatories will further enhance the company-s ability to provide robust market evidence for the key decisions that it helps client to reach. Alternatively, intrinSIM clients may work with intrinSIM to license the Cambashi data sets for their own use, enabling them to perform their own detailed market sizing and potential opportunity analyses on market sectors of interest.

Joe Walsh, intrinSIM founder and CEO, commented, “We have already moved beyond technology sales and established ourselves as a key center of expertise for market planning in the simulation, analysis and related markets. Working with Cambashi will both broaden the scope of our capabilities to include market intelligence and increase the scale of the resources that we can bring to client engagements.”

According to Cambashi director Tony Christian, “We see the relationship with intrinSIM working both ways — not only will our data sets add to intrinSIM-s impressive market knowledge in providing strategic marketing services to its clients, but intrinSIM-s in-depth knowledge of key areas of the technical applications market will also be a tremendous asset to Cambashi.”

intrinSIM is a premier source of embeddable technologies and go to market services for engineering applications. intrinSIM provides worldwide representation for a portfolio of leading edge technologies suitable for developing commercial or in-house engineering applications along with a broad range of services to assist with successfully bringing engineering applications such as simulation and analysis to market. intrinSIM was founded in late 2009 with the intention of accelerating the engineering application market through leveraging advanced technology and effective marketing. intrinSIM has offices in and Clarkesville, GA, Madison, AL, and Murrieta, CA. For more information, visit the intrinSIM web site at .

Cambashi, a leading global industry analyst and market consulting firm, prides itself on delivering compelling insights on the use of IT to address critical business issues in manufacturing, process, distribution, energy, utilities and construction industries. Cambashi-s experienced team partners with clients to clarify and validate decisions, assess trends and articulate the drivers of value that impact businesses. Cambashi tailors its services to the needs of each client to improve collaboration and profitability across an organization and is known for being highly responsive, meeting deadlines and delivering high value. Leading global IT buyers and sellers benefit from Cambashi-s unique combination of services, including global market data, professional development, industry training, primary research, and custom advisory services that guide clients to successful action. For more information, visit .

Media Contact:
Valerie Harding
Ripple Effect Communications

617-536-8887

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