Bielefeld, Germany (September 3rd, 2013). – Mischa Dehne-Visic is the new sales director of the German network specialist SEH. Mr. Dehne-Visic, who has a degree in Japanese studies and business administration from Hochschule Bremen – University of Applied Sciences, has been Head of International Sales for two years. He is fluent in English, Japanese and German. He has been responsible for OEM and technology partner relationships, and has established SEH’s distribution network in Japan. From the beginning Mr. Dehne-Visic worked closely with Peter Herden, SEH-s former Managing Director Sales & Marketing, and contributed significantly to the direction of SEH-s international sales strategy. Mr. Dehne-Visic now takes over complete responsibility for SEH-s sales activities.
Mr. Dehne-Visic has been with SEH for ten years and his transition to this new responsibility will assure continuity. For more than twenty years, SEH has been a leading vendor of business network printing solutions, a market which is subject to constant innovation and development. Currently, Mr. Dehne-Visic regards SEH’s orientation and sales strategies for this market as his most important challenge. Another major focus is on increasing the market penetration of SEH-s myUTN USB device server portfolio.
“The development of targeted sales strategies for our new products is key. We need to better communicate our unique selling propositions clearly to our customers, and we need to build on our partnerships, especially with our technology partners,” explains Mr. Dehne-Visic. On account of his longtime expertise with international sales he keeps a steady eye on international markets: “SEH has great potential for international growth and I am confident that we will be successful.”
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