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The American Hockey League and NeuLion Announce Extended Partnership and Launch of New AHL Live Website

PLAINVIEW, NY and SPRINGFIELD, MA — (Marketwired) — 10/04/13 — NeuLion, Inc. (TSX: NLN), the leading enabler and provider of live and on-demand content to Internet-connected devices, and the American Hockey League today announced a five-year extension of their partnership to deliver all AHL hockey games both live and on-demand through their digital service, . Powered by the NeuLion Sports Platform, now offers an entirely new look and feel that makes finding, viewing and interacting with games better than ever. New for the 2013-2014 season, fans will be able to access AHL Live on their iPads, iPhones and Android handsets.

Using NeuLion-s adaptive streaming technology, AHL Live delivers high quality live and on-demand viewing of more than 1,200 AHL games every year. Now, for the first time ever, fans will receive a seamless digital viewing experience whether they use their iPad, iPhone or Android device. More than just delivering video to a screen, AHL Live provides fans with dynamic DVR controls and social media sharing to offer an engaging experience everywhere.

“To be able to give hockey fans around the world the ability to watch high quality video of live AHL action — whether it-s on a desktop, a laptop, a smartphone or a tablet — is a tremendous opportunity for us,” said David Andrews, President and Chief Executive Officer of the American Hockey League. “We-re excited to continue our partnership with NeuLion, and to bring the excitement of our league to our fans wherever they are.”

With the new AHL Live website, fans of the league will now experience the AHL like never before. The new online destination features a more user-friendly, streamlined and enhanced video experience and makes navigation a breeze with large tabs at the top of the page. Fans can find all of their favorite team-s games with the new and improved page that can be sorted by month, week, day and time. A and Shows page offers fans the best league-wide plays in one convenient location with other recommended on-demand videos, and provides news not found anywhere else with shows like AHL Weekly.

“We are excited to expand our partnership with the AHL and power AHL Live with a better, more intuitive website and multi-platform delivery,” said Nancy Li, Chief Executive Officer of NeuLion. “We are always looking to improve what our partners can do for their fans, and being able to offer the AHL-s dedicated fans a more innovative experience anywhere is something we are proud to be a part of.”

Founded in 2004, NeuLion, Inc. (TSX: NLN) offers a true end-to-end solution for delivering live and on-demand content to any Internet-connected device. NeuLion enables content owners and distributors as well as cable operators and broadcasters to optimally address the massive consumer demand for viewing video content on laptops, smartphones, iPads and other connected devices. NeuLion-s sports customers include major leagues, colleges & universities, regional networks and broadcasters. NeuLion-s technology also provides innovative solutions to general entertainment companies and broadcasters. NeuLion is based in Plainview, NY. For more information about NeuLion, visit .

The American Hockey League, which begins its 78th season of play on Oct. 4, continues to serve as the top development league for the players, coaches, managers, executives and broadcasters of all 30 National Hockey League teams. More than 87 percent of NHL players are American Hockey League graduates, and for the 12th year in a row, more than 6 million fans attended AHL games across North America in 2012-13. For more information, visit and follow us on Twitter (@TheAHL).

Certain statements herein are forward-looking statements and represent NeuLion-s current intentions in respect of future activities. Forward-looking statements can be identified by the use of the words “will,” “expect,” “seek,” “anticipate,” “believe,” “plan,” “estimate,” “expect,” and “intend” and statements that an event or result “may,” “will,” “can,””should,” “could,” or “might” occur or be achieved and other similar expressions. These statements, in addressing future events and conditions, involve inherent risks and uncertainties. Although the forward-looking statements contained in this release are based upon what management believes to be reasonable assumptions, NeuLion cannot assure readers that actual results will be consistent with these forward-looking statements. These forward-looking statements are made as of the date of this release and NeuLion assumes no obligation to update or revise them to reflect new events or circumstances, except as required by law. Many factors could cause NeuLion-s actual results, performance or achievements to be materially different from any future results, performance or achievements that may be expressed or implied by such forward-looking statements, including: our ability to realize some or all of the anticipated benefits of our partnerships; general economic and market segment conditions; our customers- subscriber levels and financial health; our ability to pursue and consummate acquisitions in a timely manner; our continued relationships with our customers; our ability to negotiate favorable terms for contract renewals; competitor activity; product capability and acceptance rates; technology changes; regulatory changes; foreign exchange risk; interest rate risk; and credit risk. These factors should be considered carefully and readers should not place undue reliance on the forward-looking statements. A more detailed assessment of the risks that could cause actual results to materially differ from current expectations is contained in the “Risk Factors” section of NeuLion-s Annual Report on Form 10-K for the fiscal year ended December 31, 2012, which is available on and filed on .

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