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Seismic–s Robust Sales Asset Management Capabilities Highlighted in New SiriusDecisions Report

BOSTON, MA — (Marketwired) — 02/10/16 — , the premier end-to-end sales asset management solution, today announced that they were featured in research and advisory firm — new SiriusDecisions Sales Asset Management SiriusView report. The report, which examines the increasingly prominent sales asset management space and reviews solutions offered by 12 vendors in the field, highlights Seismic–s advanced capabilities in serving large-scale enterprise organizations.

“With the proliferation of ad hoc content repositories and the ever-expanding number of documents they house, more and more B2B organizations are coming to the realization that effective sales asset management is a requirement for driving high levels of sales productivity,” said Heather Cole, Sales Enablement Strategies Service Director at SiriusDecisions. “The SiriusDecisions Sales Asset Management SiriusView report provides a comprehensive comparison of capabilities that helps companies discern between point solutions and full-suite platforms, allowing them to determine the best sales asset management solution for their goals.”

“SiriusDecisions– new report validates the need for enterprises to look towards solutions that ensure their sales teams are equipped with the right content at the right times for any interaction,” said Douglas Winter, CEO of Seismic. “We couldn–t be more honored with our position in the report, with a product that provides unparalleled value to sales and marketing teams looking to align content designed to advance prospects through the entire engagement lifecycle, from pitch to close.”

The report evaluates vendor performance across 25 different capability functionalities in six categories, ranging from the ability of the product to provide a central repository of content for sales teams to real-time alerts when a prospect engages with a piece of content. The report also highlights specific aspects of Seismic–s product, such as integrations with popular CRM and email products, as well as its coveted ® technology.

“The demand in this market is growing at a rapid clip,” said Cole. “As a result, there is a tremendous amount of innovation occurring in the race to differentiate. However, as more and more capabilities are added, there is an increasing level of confusion by buyers regarding what functionality is most valuable in driving sales and marketing productivity and alignment.”

Seismic–s notable position in the report comes hot on the heels of in the company–s history: In 2015, the company raised a $20 million Series B funding round, expanded to five offices globally, and increased employee headcount to 145 currently, all while maintaining a growth rate of more than 120 percent for the third consecutive year.

“Much of Seismic–s success can be attributed to the growing awareness among enterprises that time wasted by sales reps looking for content directly translates into wasted dollars and opportunities,” said Winter. “As we look towards the rest of 2016, the new SiriusDecisions report presents this problem that many more companies will uncover in their ranks, while providing the best solutions, as well.”

Click to download the SiriusDecisions Sales Asset Management SiriusView report.

Seismic is the leading end-to-end sales asset management solution that increases sales productivity and marketing effectiveness by delivering the right content at the right time on any device. By creating, customizing and analyzing sales materials with Seismic, customers dramatically increase time spent selling and improve win rates. With offices in San Diego, Boston, New York City, Chicago and Melbourne, Seismic is privately held by its three-time serial entrepreneur executive team and investment firms JMI Equity and Jackson Square Partners.

Jason Fidler

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