FOUNTAIN VALLEY, CA — (Marketwire) — 09/26/11 — MEDL Mobile Inc. (OTCBB: MEDL) (), a leader in mobile apps development, announced today that it has partnered with Marlee Matlin, Oscar winner, author and world-renowned advocate for deaf and hard of hearing individuals, to create a mobile platform for teaching American Sign Language (ASL).
“I-m responding to my fans and followers who have been asking me to help people learn the basics of American Sign Language, the third-most-used language in the United States,” said Matlin. “There are 35 million people in the United States who are deaf or hard of hearing, millions of whom sign and have family and friends who would like to learn to sign. Nothing is more important to me than helping others communicate without barriers.”
The app, entitled “Marlee Signs,” is currently in production. It will feature Marlee teaching lessons across a variety of language libraries, allowing users to learn American Sign Language for practical applications such as “the office,” “parenting,” and “at the mall.” The app, being developed for Apple, Android and Blackberry platforms, will debut in spring 2012.
“Marlee has big plans for this app. We-ve even reached out to a few of Marlee-s celebrity friends to guest teach in a Celebrity Lesson Pack,” said Jack Jason, Marlee-s long-time on-screen interpreter and producing partner. “The team at MEDL is not just creating an app for Marlee but developing and executing an entire mobile strategy for her brand. We selected MEDL as our partner because they understand her vision better than any other company we have encountered.”
“This is a very exciting time in the mobile space,” said Dave Swartz, co-founder and chief creative officer at MEDL Mobile. “Apps are now a creative medium for visionaries like Ms. Matlin. We are thrilled to be an integral part of the partnership bringing -Marlee Signs- to life.”
MEDL Mobile Inc. (OTCBB: MEDL) rose to the national spotlight in January 2010 when the company was featured on CNBC-s “Planet of the Apps” for its then-innovative “App Incubator” program. Since then, the company has developed nearly 100 apps that have topped the charts of App Stores around the globe, with dozens of new apps, platforms and technologies in development today.
MEDL Mobile celebrity clients also include Phil Hellmuth, 11-time World Series of Poker (WSOP) winner; DJ Pauly D of MTV-s “Jersey Shore”; and comedienne Sarah Silverman. Brand name clients include Emirates Airlines, Kaiser Permanente, Medtronic, Monster.com, Telefonica, The New York Times Company, and more.
Today, MEDL Mobile is preparing to launch a proprietary technology that empowers independent developers with a solution for better distribution and monetization of underperforming applications.
Media Contact:
Amanda Crater
SDDPR
(510) 684-0954
You must be logged in to post a comment Login