Adometry(R) CEO Paul Pellman to Showcase Analytics Opportunity for Marketers at Montgomery Technology Conference

Adometry(R) CEO Paul Pellman to Showcase Analytics Opportunity for Marketers at Montgomery Technology Conference

AUSTIN, TX — (Marketwire) — 02/27/13 — Next week, Paul Pellman, CEO, , a leading provider of cross-channel marketing intelligence, will present at the , an exclusive forum featuring high-impact, growth companies. Presenting for his second consecutive year, Pellman will discuss how cross-channel attribution is enabling leading advertisers and agencies to make more strategic business decisions about their marketing campaigns.Details for Pellman-s sessions are as follows:Wednesday, March 6th,

Apption Showcases Pioneering Digital Advertising Campaign Optimizer at Dx3 Digital Marketing Show

OTTAWA, ONTARIO — (Marketwire) — 02/27/13 — today announced it will be demonstrating its revolutionary new AdWords campaign optimizer at next week-s show held at the Metro Toronto Convention Centre, from March 6 to 7, 2013.Adigence uses highly sophisticated and patented machine learning algorithms, coupled with state-of-the-art predictive analytics. It is the only system that dramatically improves AdWords campaign performance quickly and consistently while reducing workloads for managemen

ParAccel Announces New Analytic Functions for Accessible, Usable, High-Performance Analytics on Big Data

ParAccel Announces New Analytic Functions for Accessible, Usable, High-Performance Analytics on Big Data

CAMPBELL, CA — (Marketwire) — 02/27/13 — For CIOs and business leaders, analytics are now a top priority for creating value from their business data. Historically, analytic activities have been divided within organizations — between business reporting and data scientists. Today, there is a need for analytic capabilities in between these two extremes that make an immediate business impact and deliver value. To address this need, today announced a new analytics program and new analytic funct