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Study Commissioned by Celebrus Advances Strategies for Cross-Channel Business Success

Study Commissioned by Celebrus Advances Strategies for Cross-Channel Business Success

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Study offers insights into why firms struggle to harness data for enhanced customer experiences: • Only 26% of businesses surveyed are able to use data to improve customer experience for all or most of their customers’ interactions. • Nearly two-thirds of surveyed organisations have difficulty recognising customers across digital channels. • Almost all…


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