How Does AdWords Work? WordStream Demystifies the Google AdWords Bidding Process

How Does AdWords Work? WordStream Demystifies the Google AdWords Bidding Process

BOSTON, MA — (Marketwire) — 11/17/11 — WordStream Inc., a provider of search marketing software, today released an that demystifies the Google AdWords bidding process. AdWords, the most popular pay-per-click (PPC) advertising platform, is a complicated system, but it functions very similarly to an auction. WordStream leverages the familiar auction metaphor to make key AdWords concepts clear.The infographic reveals:- Advertisers identify keywords they want to bid on as well as how much they

/ CORRECTION – Model Metrics, Inc.

/ CORRECTION – Model Metrics, Inc.

CHICAGO, IL — (Marketwire) — 11/01/11 — In the news release issued earlier today by Model Metrics, Inc., we are advised by the company that the headline should read "Model Metrics Experiences Six-Fold Growth in Customer Demand for Mobile Cloud" rather than "Model Metrics Experiences Three-Fold Growth in Customer Demand for Mobile Cloud" as originally issued. They have also changed "three times" to "six times" in the third paragraph, as well as the quo

TalkPoint and PR News Partner to Provide Webinar on the Key Uses of Google+ in Communication Initiatives

TalkPoint and PR News Partner to Provide Webinar on the Key Uses of Google+ in Communication Initiatives

NEW YORK, NY — (Marketwire) — 08/17/11 — TalkPoint, the leader in global communications technology, specializing in browser-based audio and video webcasting, and PR News, a must-read publication for communications professionals, today announced that the two companies have partnered to deliver "."The TalkPoint powered webinar will be held today, August 17, from 1:30-3:00 p.m. ET. PR News will lend its expertise to inform attendees on the ways to utilize Google+ for upcoming communi

Where Does Google Make Its Money? New Research From WordStream Reveals Most Expensive Keyword Categories in Google AdWords

Where Does Google Make Its Money? New Research From WordStream Reveals Most Expensive Keyword Categories in Google AdWords

BOSTON, MA — (Marketwire) — 07/18/11 — WordStream Inc., a provider of search marketing software, unveiled new keyword research data that reveals the top 20 high-volume keyword categories that fetch the highest costs per click in Google AdWords pay-per-click advertising or PPC. Following up on Google-s recent announcement of its Q2 earnings, these high-CPC keywords reveal where Google is making the majority of its profits. The full report is illustrated in an infographic of the .The top five